Why Our Contest Culture is Bad for Business

It seems like there are contests for everything from finding love, losing weight, cooking to being a ninja. It can all be very entertaining. In the midst of if all, you’ve also heard about the design contest sites out there like 99designs or designcontest.com and they...

3 Risks of Not Tracking Your Coupons

The effectiveness of any marketing program falls into its planning and execution. Providing the right copy, color and delivery in order to engage the consumer long enough to make a lasting impression. Regardless of how quirky or clever a marketing campaign is, it may...

New Movers Program

About 36 million people moved in the United States between 2012 and 2013, representing 12% of the population.  Life for new movers is turned upside down, forcing them to start fresh and find new local businesses for products and services they use frequently from...