project overview

Founded in San Francisco in 1982, “The Cheese Steak Shop” has been bringing the Authentic Philly-style sandwich to the Bay Area ever since. CSS been a long-standing partner and client to Overstreet Associates and in 2018, Overstreet completed a comprehensive rebrand and relaunch of the Cheese Steak Shop brand.


Brand Guidelines
Exterior/Interior Signage
Marketing Collateral
LSM Materials
Web Development
Social Media Management